We are used to seeing announcements detailing the signing of well-known poker players to sponsorship deals by online poker rooms, but a far rarer announcement is the signing of poker players to represent Brick & Mortar poker rooms and casinos. This is precisely what occurred on Wednesday when the Canadian poker room VIP Poker Room announced the signing of four poker pros: Eugene Katchalov, Will Failla, Mike Leah, and Ylon Schwartz.
VIP Poker Room is located in Montreal, and will open their doors for the first time on February 7th, 2013, with a grand opening festival that will last until February 11th including a $100,000 guaranteed tournament (which will run from February 8-11) as well as a $5,000 buy-in event, dubbed the Players Championship (which will take place on February 9-11). Kicking off the grand opening festivities will be a VIP Party on the 7th, hosted by Draft Picks and featuring a DJ, live entertainment, dinner and giveaways.
According to the VIP Poker Room website, the property will offer both tournaments and cash games, with No limit Holdem and PLO featuring prominently among their tables. No limit Holdem and PLO games will feature stakes ranging from $1/$2 up to $5/$10 games, with higher stakes and other formats available upon request.
VIP Poker Room will feature a number of events and promotions, including a VIP Club, High Hand bonuses, special giveaways, and more. You can find a complete list of the poker room’s promotions here: http://vippokerroom.ca/category/promos/
Katchalov, Failla, Leah, and Schwartz are the first members of the Pro Ambassador Team for VIP Poker Room, which as their website details is, “the premier destination for poker players of all skill levels. Situated in Kahnawake territory, just a short drive from Montreal, VIP is the epicenter of the Quebec poker boom.” VIP Poker Room has teamed up with Poker players International to promote the room and hand-pick the members of the Pro Ambassador Team, as PPI Founder and Partner Eric Siegel explained on the VIP Poker Room blog:
“Poker Players International has been given the job of promoting and marketing the room. We represent players from the everyday lesser known top online grinders looking to make their way to the top, all the way up to up this year’s World Series of Poker Main Event Champion Greg Merson. With that said, we understand that poker players are made up of people of all ages and many are looking for entertainment as opposed to making a living at the game. We want to provide the resources for both. As a player who has travelled the globe and played in many of poker’s “hotspots” as they emerged, Atlantic City for example, I am very excited to find the same energy and excitement that has drawn world attention in the past surrounding the community in Montreal.”
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